Build Background with Benchmark Analytics
No need to reinvent the wheel. Save time searching for broader contextual data with benchmark analytics, which helps teams better understand problems and make more educated decisions.
Enable proactive data searches across business operations with our easy-to-use query interface. Whether it’s from Jane in marketing or Joe from biz dev, now anyone can get quick, clear answers from data.
Customize and Monitor Product KPIs
Stop the clutter of too much data and more efficiently analyze product performance by automatically honing in on product KPIs. Deep analyses paired with digestible dashboards help teams spot trends faster and improve user retention.
Engagement
Daily Active Users, Monthly Active Users, New Installs
Retention
D1, W1, DAU/MAU
Activity
Likes per DAU, Shares per DAU, Complete/View
Monetization
User Churn, ARPU, Trial Rate, Subscription Attach
Funnel
Registration, Purchase, Upload, Invite
Performance
Launch Time, Crash Rate, Download Failure Rate
Breakdowns
Cohort Analysis, App Version, Platform, Device Type,
Country, Gender, Age, Campaign, Organic vs. Paid
Music
Listen Completion, Upload, Join, Download Success Rate
Media
Average View Time, Views per Session, Likes per DAU
Entertainment
Plays per Session, Session Length, View Completion Rate, Average Screen per Visit
Education
Views per Session, Completion Rate, Session Length
Social
K-Factor/Viral, Shares per DAU, Posts per DAU, Invites per DAU
eCommerce
Purchase Funnel, Value per Order, Session Length, Time to First Order
Travel
Booking Funnel, Search, Property View, Intent, Application, Reservation
Gaming
Sessions per User, Session Duration, Drop-off Rate, ARPU, ARPDAU, LTV
